Ben, thanks for sharing the book brief. The ideas are refreshing and
look like the possibility of entertainment as well as education.
One thing I'd change in what you said that might alter the spin on
the rest: Companies don't exist to make profits.
At least, no more than I exist to breath. Companies who do what you
are talking about well *will* make profits. They *will* survive over
time. But I maintain that they don't exist *to* make profits even
though they must.
Your single statement of purpose will be sufficient. (It's not my
statement of purpose but it's close enough for jazz.)
Good luck,
Michael McMaster : Michael@kbddean.demon.co.uk
book cafe site : http://www.vision-nest.com/BTBookCafe
Intelligence is the underlying organisational principle
of the universe. Heraclitus
--Michael McMaster <Michael@kbddean.demon.co.uk>
Learning-org -- An Internet Dialog on Learning Organizations For info: <rkarash@karash.com> -or- <http://world.std.com/~lo/>