Re: Shared Vision Tough Spots LO772

Keith Cowan (cowan@pci.on.ca)
Thu, 13 Apr 1995 20:09:18 -0400 (EDT)

Replying to LO720 --

> VISION. Understanding of a vision would seem to be the minimum essential
> of ownership of the vision. As an example, IBM's founder created three
> essential aims for the company that he started about a hundred years ago.
> Near the time of his retirement, his son, Thomas Watson Jr., wrote a paper
> discussing the three aims, and noting that they had provided guidance to
> IBM's employees for a long time, and were very prominent in all aspects of
> the organization. <snip>
> Jwarfiel@osf1.gmu.edu

I had an opportunity to consult with an IBM communications executive and
an outside communications consultant. I was there as a personal associate
of the IBM executive. It was clear that there was significant legacy of
the 3 beliefs BUT the executive would not promote the OLD values as this
was not politically correct! Although he was sold, he knew he could not
sell the current management who were looking for the new and improved
program du jour!

-- 
Keith Cowan       Phone: (416)565-6253           FAX: (905)858-7131
Toronto        Internet: cowan@pci.on.ca  Compuserve: 72212,51