Re: Business is War.

Tom Oswald (oswald@vela.acs.oakland.edu)
Thu, 29 Dec 1994 12:39:42 -0500 (EST)

> In general, I am not a great fan of war as a competitive
> metaphor myself. I find ecological metaphors prompt me to think
> more holistically about competition for competitive space.

While I do find that there are valuable lessons that business managers
can learn from military strategists the ecological metaphor may well be
more powerful. I would like to bring to your attention two articles on
this topic:

"The Origin of Strategy" by Bruce D. Henderson, HBR, Nov-Dec 1989, and

"Predators and Prey: A New Ecology of Competition" by James F. Moore,
HBR, May-June 1993.

Tom Oswald
Walsh College
Oswald@Vela.ACS.Oakland.Edu