Senge and Ford

Norman Frank (nfrank@cap.gwu.edu)
Thu, 10 Nov 1994 21:13:39 -0500

Art and others,

Why would I think that Senge claimed to have saved Ford? Try reading
the article in the October 14, 1994 issue of Fortune magazine. True,
it was written by a journalist, but with great input from Senge and
Ford personnel. This article claims that Senge turned around the
Lincoln, while previous articles say that Hammer and Champy turned
around the Lincoln. I realize there is a lot of hype coming from
consultants in order to make themselves look good in the eyes of
potential clients, but the Ford example (and FedEx) is so egregious
that almost everyone can see the multiple claims of savior.

Sorry if that bothers anyone, but someday (like the elections
yesterday) people will recognize what is going on and many of the
consultants will go down the tubes in favor the tried and true.

--
Norman C. Frank
MCI Mail:  4573434
Internet:  4573434@mcimail.com
Internet:  nfrank@cap.gwu.edu